In today’s Arts & Leisure section of the nytimes.com, the article discusses rocketboom which stars Amanda Congdon and is produced by Andrew Baron. I enjoy rocketboom, it is an entertaining 3 minute broadcast of the news in a format labelled vlog or video blog. The article discusses the recent emergence of rocketboom and the potential financial opportunites for rocketboom that lay ahead, especially after the deal with TiVo.

They have no background in business, but Jeff Jarvis, who tracks developments in technology and culture on his blog, BuzzMachine.com (and who has served as a consultant to The New York Times on Web matters), pointed out to them that they might be able to charge $8,000 for an interactive ad at the end of the show, which would bring in about $2 million annually.

Relevance:
I think this is pretty cool and I hope that the creativity and fun of the site will remain, regardless of the financial rewards that come their way. Many people have interesting and creative ways to express themselves. It used to be that these ideas remained mostly local — shared with friends and friends. Now, we all can be motivated to “be different” and to have fun using interactive technology that broadcast on a global scale (e.g. the comments section on their website). This is what I like about the Web — it connects ideas, bridges thoughts, and shares personal expressions via words, pictures, or video.

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