Darren Barefoot

Next week will be a busy week for Darren. Two days before his appearance at a panel discussing online media relations at Covergence 2008, he will be the guest speaker for Third Tuesday and his presentation is entitled: Getting the attention of the web influencers.

As more marketers become aware of them, the web’s new influencers have been as difficult to contact as journalists. The demand for their attention is as high, and their inbox is as full as the average reporter’s.

How do you cut through the noise and get a popular blogger’s attention? You have to be creative, authentic and tenacious. Darren will present a case study of a recent marketing campaign for a BC startup, where a little ingenuity helped grab the attention of some prominent bloggers.

Should be a great event and Darren is a dynamic and knowledgeable speaker.

Make sure you RSVP as it will sell out.

When: Tuesday, May 20, 2008 at 7:00 PM
Where: Century House Restaurant & Bar
Facebook event

Relevance: An opportunity to socialise with marketing people and listen to a Social Media expert.